New Pictures
Brand identity
Web design
Web development
Social media
New Pictures have been producing original and entertaining primetime TV dramas that have captivated UK and international audiences for a decade. Two Create Studio were asked to better showcase New Pictures as the true champions of talent that they proudly are with a brand new identity and digital presence that would also enable them to reach their ambitious plans for growth in the States.
In collaboration with New Pictures, Two Create began by extrapolating and defining their new brand vision; to attract the best writers, directors & distributers to tell the most original and thought provoking stories, true to the originator’s vision.
Taking inspiration from the big screen, the new branding features bold, colourful typography overlaid on New Pictures’ amassed showreel imagery & video content. The flexible, bright colour palette allowing each distinctive show to shine in it’s own right.